We designed Wagg, a platform to connect pet owners with veterinary professionals. Through a monthly subscription model, users can access various online consultations, digital recipes and discounts on pet food and products. The project involved the development of a comprehensive design system, interactive prototypes and the application of a user-centered design.
Pet owners face difficulties in accessing high-quality veterinary services quickly and conveniently. In addition, the lack of a unified system offering consultations, prescriptions and other essential services forces users to rely on multiple platforms and providers. Wagg set out to centralize these services on a single platform accessible through a monthly subscription, ensuring a seamless and satisfying user experience.
We took an atomic design approach to develop a cohesive and scalable design system from the ground up. We started with user research, including interviews and needs analysis, to ensure that the final product met expectations. We iterated on interactive prototypes and mockups, maintaining constant communication with the analysts, client and developers to align the product with business objectives and user needs.
Development and implementation of a system based on atomic design, ensuring a consistent and easy-to-navigate interface.
Creation of interactive prototypes that validated key functionalities of the product prior to its development.
Optimization of the user experience through an intuitive design, facilitating user access to essential veterinary services such as online consultations and prescriptions.
The user experience was significantly improved by creating a cohesive design system that optimized user flows and screen space utilization. This allowed users to focus on key actions, such as making inquiries or accessing discounts, without distractions. In addition, the navigation optimized access to product services without distractions for both pet owners and veterinary professionals.
Wagg not only achieved its initial goals, but set a new standard for digital veterinary care. The platform has made high-quality veterinary services more accessible to thousands of pet owners, improving both user experience and service efficiency. Future plans include expanding the platform to include new features based on user feedback and market trends.